5 Digital Marketing Trends in 2022

discuss about phone number list
Post Reply
Bappy
Posts: 5
Joined: Thu Jul 28, 2022 8:49 am

5 Digital Marketing Trends in 2022

Post by Bappy »

A new year begins, new projects, new opportunities... and also, new digital marketing trends 2022. In this blog we always seek to bring the concepts and services of digital marketing closer to companies and users interested in these issues. Well, this time it could not be otherwise. We are going to explain in a summarized, direct and easy way the new trends in digital marketing for this 2022. Influencers Surely you have thought, "we all know when an influencer's post is promoted, we already know that it is their job, brands pay them to say that...etc." And all this is true, but it is undeniable that every day we are more with the mobile watching content on social networks even when we are supposed to be watching TV. Doesn't it happen to you that you are watching TV and an ad is put on or there is a less interesting part of the movie or program and you start to watch Tik Tok , Instagram... etc?

Well, the brands know it! And although we believe that influencers are no longer so popular, it will continue to be a great sales strategy for this 2022 . Influencer marketing will even evolve so that you can buy a certain product without leaving the social network itself and even the profile of that influencer . More comfortable and faster. Las cookies Big companies like Apple or Google announced changes regarding cookies and privacy. Every day we are more concerned about privacy on the Internet, for this reason, third-party cookies will disappear. But do not be scared, you can continue to have this "control" to segment audiences and impact the users that interest us. voice phone database marketing This point has already been talked about for a few years and rightly so. Voice marketing continues to rise, with more and more users searching with tools such as Siri, Alexa, etc. This point is important for SEO and how we expose the information in our articles, since searches are done differently by voice than by typing. mobile and video This device and way of consuming content will be the kings within the 2022 digital marketing trends . As we have been seeing these years, every day more we access email from our mobile, we watch series from this device, we enter social networks... more connected every day.

Image

Therefore, the websites and sales platforms have to be optimized for this device and be intuitive and easy to use. As for the way of consuming, the video will continue to be the most impressive for the user and capture their attention. Chatbots and automations Chatbots are a great tool to consider for your digital marketing this 2022 . Every day there are more advanced chatbots that will save your company time and money. If a customer comes into your store and has a simple question, you can leave a chatbot programmed with the most frequently asked questions and answer the user 24/7. In this way the user is taken care of and as an entrepreneur you save that time in answering the query or hiring someone for these quick queries. As for automations, we are referring to a key 2022 digital marketing trend . Having a "route" for a client when they enter a website and depending on what they do, impact you in one way or another is key. Example: A customer who enters your website sees three products and leaves is not the same as one who has put products in the cart and leaves without making the purchase. The messages to offer are different to encourage them to be customers. If you leave everything programmed, you will save many hours of work and effort.
Post Reply